(Senior) Product Manager - CRO

With the ambition to reach one billion learners, our Conversion Rate Optimization function serves to better match the expectations of our users with the experience they’re met with. Through testing, benchmarking and innovation you’ll optimize our platform's performance and improve the overall UX. You’ll support the growth goals of the business by leveraging your expertise to drive CRO initiatives cross-functionally.

Check out the interview process for this position here: https://jobs.blinkist.com/yae 🚀

What You Will Do

• Lead the ideation, planning, and execution of CRO strategies aimed at increasing CVR and Revenue Per User across both our website and apps
• Work with data teams to evaluate current user journeys, identify areas for improvement and help create reports on progress
• Together with designers, create higher converting pages and flows, with a focus on mweb and app
• Collaborate and direct engineering teams to execute initiatives, and effectively prioritize to maximize output
• Work with the research team in conducting user testing, rapidly validating hypotheses, and to inject qualitative insights into our testing
• Be a strong partner to the marketing team in facilitating their growth, understanding and removing key conversion barriers across the marketing funnel
• Establish yourself as an expert on how to design, document, run and analyze hypothesis based A/B + MVT tests
• Be the most knowledgeable person in the company when it comes to our competitors flows, and conversion best practice
• Regularly report on CRO progress plus results, create and own roadmaps/quarterly plans

What You Need To Have

• 4+ years of experience in growth-related disciplines with a proven track record of delivering outcomes
• Experience as a product manager or in a CRO/Growth role
• Deep knowledge of, or experience in, digital marketing
• Have managed product requests, backlogs and prioritisation frameworks
• Capable of effectively managing and facilitating workflows and meetings across diverse teams, encompassing both technical and non-technical members
• Experience with testing tools such as Optimizely, VWO, Unbounce is a nice to have
• You demonstrate exceptional analytical skills
• You approach tasks and challenges with a testing-oriented mindset.
• Fantastic communication skills and fluent in English

Why Blinkist

Our unique culture of empowerment, mutual respect, and transparency has always been our defining characteristic. We support each other and carve out opportunities for every individual to develop and grow. We strongly believe that diversity powers innovation, thus we celebrate and support our differences, providing equal opportunities for employment and career growth. We embrace a flexible, remote-friendly way of working that supports different needs and lifestyles.

🌟 We are proud to have been selected by LinkedIn as one of the Top 25 Startups in Germany. Glassdoor and Kununu ratings put us amongst Berlin’s top three employers.

These are some of our most valued benefits:

• 30 vacation days + local public holidays in your place of work
• Virtual stock options plan
• Quarterly days of learning and wellbeing
• An extra day off for you birthday
• Unlimited home-office from the country where you contract is based, with a monthly workspace allowance
• Learning & development budget
• Coaching budget for minorities and mothers returning from their leave
• Weekly yoga & fitness classes in the office & remote
• Physical and mental health support through various partners
• Relocation and visa support for Germany

If you choose to join our team in Berlin, you'll have access to our modern office space in Neukölln and enjoy healthy plant-based meals prepared fresh every day by our very own chef. 🥑

Diese  Stellen­beschreibung  wurde  ursprünglich  auf  zu­h­ause­jobs.com  gepostet.

Apply Now

If we’ve captured your interest and you want to take part in changing the world through the power of ideas – apply now and tell us what got you excited about this opportunity.

We look forward to hearing from you! ☀️

🔎 Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalised folks tend to only apply when they check every box. If you think you have what it takes, even if you don't meet every single point on the job description, please still get in touch. We’d love to have a chat and see if you could be a great fit.